The Pulpo Difference
Our customers recognize the Pulpo difference. We offer customer reach that goes beyond the norm, adapting to every scenario, in a quality strategy that involves actionable data, an integrated approach, and influential content. The Pulpo difference is how we deliver value to our clients.
Reach and scale
Through a segmented solution
40M Unique Visitors
Reaching Pulpo reaches over 40M unique Hispanic visitors per month from different businesses, agencies, and publishers, by using an integrated solution featuring high-quality, brand-safe inventory.
40M Unique Visitors
Targeting We build campaigns based on precise analytics to target the Hispanic audiences you sell to taking into account exact and relevant demographics.
Crossing We deliver pragmatic ads that reach your audience across acculturation levels using a proprietary targeting and segmentation algorithm to obtain optimized results.
Reaching and Connecting With the Hispanic Market
Programmatic ReachPulpo supports programmatic advertising—using software technology to reach and touch the specific Hispanic audiences in your unique market.
Full White Glove Service
Full White Glove ServiceWe offer experienced media planners and strategists that have deep knowledge in understanding acculturation levels and your distinctive needs.
Messaging and Creative Support
Messaging and Creative SupportYou receive a powerful communications strategy using “cultural winks” that integrates the right Hispanic cultural reference into a subtle ad creative.
Precision TargetingWith unique, monthly-compiled first- and third-party behavioral data, the process of targeting your distinct audience becomes precise and relevant.
Acculturation ModelPulpo’s acculturation model studies Hispanic generations in depth to reach your audience culturally. Get to know them, and optimize your campaigns.
Data IntegrationWe rely on reputable third-party partnerships (such as Luminar) for big data analytics solutions, improving targeting models, and increasing performance.
The Entravision Connection
Complete 360° SuiteBeing part of the Entravision family allows us to do more.
By tapping into Entravision’s comprehensive media portfolio, we deliver integrated media and marketing solutions comprised of acclaimed television, radio, digital, events, and analytical services.