728x90 Expandable
Devices
BackInitial Dimensions
(WHX in Pixels)
(WHX in Pixels)
728x90
Maximum Expanded
Dimensions (WHX in Pixels)
Dimensions (WHX in Pixels)
728x315. Expansion must be user initiated
Max Initial
File Load Size
File Load Size
200 KB
Host-Initiated
Subload
Subload
300KB
Subsequent Max
User-Initiated File Load Size
User-Initiated File Load Size
2.2Mb
Max Additional Initial File Load Size
For OBA Self-Reg Compliance
For OBA Self-Reg Compliance
5KB
Subsequent Max
Polite File Load Size
Polite File Load Size
100MB
Animation Video Guidelines
Maximum animation length: 15 sec (up to 2 loops). Maximum video length: 15 or 30 sec. Minimum frame rate 24 fps.
Audio Initiation
Must be user initiated (on click: mute/ un-mute): default state is muted.
Supported
Creative Types
Creative Types
GIF, JPG, PNG, HTML5
3rd Party
Adserver
Adserver
YES
Unit Specific Notes
Minimum required controls: Control = 'Close X' on expanded panel.
Initial Dimensions
(WHX in Pixels)
(WHX in Pixels)
Maximum Expanded
Dimensions (WHX in Pixels)
Dimensions (WHX in Pixels)
Max Initial
File Load Size
File Load Size
Host-Initiated
Subload
Subload
Subsequent Max
User-Initiated File Load Size
User-Initiated File Load Size
Max Additional Initial File Load Size
For OBA Self-Reg Compliance
For OBA Self-Reg Compliance
Subsequent Max
Polite File Load Size
Polite File Load Size
Animation Video Guidelines
Audio Initiation
Supported
Creative Types
Creative Types
3rd Party
Adserver
Adserver
Unit Specific Notes
